Till now Bollywood superstar Akshay Kumar has been thoroughly disciplined in the endorsement offers that he takes up. He has made sure that he doesn't by any means promote any Tobacco or Alcohol brand. But it seems that a lucrative offer has made him change his mind recently. 

Apparently, Akshay Kumar has been signed to endorse a packaged water product under Industrialist Vijay Mallya's brand 'Kingfisher' that also produces alcohol under the same banner. 

It was surprising to see Akshay take up this endorsement, as he has always promoted a healthy lifestyle. 

Though it is not a direct endorsement of alcohol, but association with a alcohol producing brand is something that is surprising for sure.