Ramesh Taurani's next titled 'It's Entertainment' starring Akshay Kumar and Tamannaah Bhatia is scheduled to release on March 28, 2014, giving the film a 4 days weekend with the country celebrating Gudi Padwa and Ugadi on the Monday after release.

If that wasn't all, the film will also fall on one of the last weekends before the onset of Indian Premier League (IPL) 2014.

The comic entertainer that marks the directorial debut of writers Sajid-Farhad, who earlier penned the dialogues for blockbusters like 'Golmaal' and 'Bol Bachchan', will go on floors this month in Bangkok, where major portions will be shot, followed by an extensive schedule in Mumbai.

And while 'It's Entertainment' is scheduled to release on the holiday weekend, what makes the film even more lucrative is the fact that it is a clean-family entertainer.

Confirming the news says Ramesh Taurani, "Yes we were looking to target an extended weekend and March 28 seemed ideal for which reason we chose the date. We've worked out a schedule keeping the day in mind."

Seems like Akshay and his team is all set to 'entertain' the crowd.