NEWS

RA.One to be promoted at F1

8th September 2011

It seems that Shahrukh Khan is leaving no stone unturned to make sure that his magnum opus ‘RA.One’ turns out to be an international flick for his global audience. After roping in pop star Akon to croon for his film, he got international technicians to work on the special effects. He even tried to rope in Lady Gaga to make a special song for the promotions of his film but after the Lady Gaga plan didn’t materialize he decided to shift onto the ‘fast track’ mode, well, quite literally!!!

It is reportedly being said that he has come up with an idea to promote ‘RA.One’ at the F1 Race (Formula One car race) that is slated to take place on the 30th of October 2011, in India. He is planning to promote ‘RA.One’ through F1 star Michael Schumacher in the first ever Grand Prix in India. He plans to have ‘RA.One’s name imprinted on Schumacher’s car that will be participating in the race.

This might prove a major post release promotional trick for ‘RA.One’ as the film releases on 26th October and the race is scheduled for 30th October.
 

Tags: Shah Rukh Khan, Ra.one,