The Hindi film industry is currently going through an item number phase. Post the success of 'Munni' and 'Sheila', a lot of actresses signed on to do item songs in many films, including Deepika Padukone and Mallika Sherawat. Shahrukh Khan also thought of cashing into the popularity of these special songs that enhance the viewing experience of a film.

SRK has roped in his close buddy Priyanka Chopra to do an item number, in the most prestigious project of his life, 'Ra.One'. Shahrukh has already put in a lot of hard work and money into the film and the superstar is leaving no stone unturned to make it the biggest hit of not only the nation but overseas too, as he has a humongous international fan following.

SRK as G.One and Arjun Rampal as Ra.One, are currently promoting the film in Amsterdam and with Priyanka's inclusion, the film just got bigger.