The Telugu film industry has been constantly trying it's luck over making some newfangled love stories set in the backdrops of colleges. It all started off with Shekar Kammula's 'Happy Days', followed by more movies of this genre. Now, director Sukumar, has made '100% Love', starring Naga Chaitanya and Thamannah in lead roles. The producers and director Sukumar had considered many titles for the film, even after the shooting was over and finally zeroed down on '100% Love'. The film is produced by Allu Arjun under the banner name of Geeta Arts and the producers are sure of winning great results with this movie. Well for Naga Chaitanya, his previous movie 'Ye Maaya Chesavo' had given him a good platform as a soft romantic hero and he wants to keep up the same image with his movie as well.