Ronnie Screwvala's RSVP and Siddharth Roy Kapur's Roy Kapur Films have brought in Golden Globes nominated Ivanhoe Pictures, producers of the recent blockbuster Hollywood romantic-comedy Crazy Rich Asians, as a co-producer and co-investing partner for their much anticipated Hindi language family drama, 'The Sky is Pink' (tentative title).
The Sky is Pink is written and directed by National Award winning filmmaker Shonali Bose and is based on the true life story of the young motivational speaker Aisha Chaudhary and her parents. It marks Priyanka Chopra's much awaited comeback to Bollywood after her appearance in a leading role in ABC's 'Quantico', and she is also a co-producer on the film. Alongside Priyanka, the film stars actor-filmmaker Farhan Akhtar and 'Dangal' and 'Secret Superstar' sensation Zaira Wasim in lead roles. While Zaira plays the role of Aisha, Priyanka and Farhan play her parents in the movie.
"We have produced a variety of content for the Indian market and it is wonderful to collaborate with such highly regarded partners as RSVP and Roy Kapur Films on this compelling film," Ivanhoe Pictures President and CEO John Penotti said. "Ronnie and Sid's understanding of Indian audiences is beyond compare and I am sure that this is the start of a long association."
"We are incredibly excited about forging this alliance with Ivanhoe and are looking forward to taking this wonderfully moving and inspiring story to audiences worldwide," said Ronnie Screwvala.
Siddharth Roy Kapur said, "This is the perfect coming together of complementary strengths. Partnering with Ivanhoe will help us leverage their strong distribution prowess in non-traditional markets for Indian films, while in turn this collaboration strengthens their association with the Indian film industry."
Ivanhoe Pictures is a Los Angeles, New York, and Beijing-based motion picture and television financing and production entity. Ivanhoe develops, produces, and acquires content for a global audience, and now has local-language production deals in India, China, Taiwan, South Korea, Latin America, Vietnam and Indonesia.
The project is already in production, with shoot schedules in Mumbai, London and New Delhi completed earlier this year. A brief schedule in the Andamans is planned for January, and the film is slated to release mid-2019.
Additionally, Ivanhoe has established a number of key partnerships to produce local-language films for global audiences, including a deal with Blumhouse Productions to develop local-language genre content in India.