October 13, 2010 (Sampurn Wire): It has been three years since the fashion label 'Murrad' first hit the stores in the United Kingdom and creative heads Pamela and Arch London can now boast of a clothesline which encompass qualities such as boldness, mystery and elegance, in short, something for every woman. The only criteria that Pamela had in mind while creating the range of clothes was to make every woman feel special and beautiful, and after three years in fashion, she can proudly say that her designs have captured the heart of every woman.

Having graduated with a degree in fashion designing, Pamela and Arch London have always had a keen eye to detail while designing their fashion range, making sure that each garment is made with the best fabric available and that is probably why the Murrad garments range from the classic to the smart and chic. Like Pamela says that her inspiration comes from the fact that a woman can represent all kinds of emotions like calmness and commotion, earthy and celestial, transparent yet mysterious all at the same time. And keeping in mind that a woman shows most or all of these emotions, Pamela says that her designs cater to every mood that a woman likes to flaunt.

Pamela says in a statement to the media that style depends upon individual attitude and should also be able to complement that attitude and thus, the Murrad line of clothing will always cater to every attribute of a womans personality.

-- Sampurn Wire